A tool should amplify a designer’s voice, never dictate the conversation. My work is driven by a commitment to perpetual learning and boundless creation.
ROLE: Instructional designer and researcher
In this initiative, our team conducted a series of tests involving AI-generated imagery to see how it could streamline our creative workflow and impact goals for the brand and content teams by creating images for social and article pages.
Below are examples of images I created for Pinterest,
using the system I designed in Figma to add any needed text or layout options.
Beyond the website and mobile app, these icons were a daily staple for the content team’s infographics. Sometimes that meant creating custom icons on the fly to match the set, which I loved because it really let me stretch my creativity to solve new visual puzzles. I also teamed up with other designers to brainstorm ideas and QA’d their work to make sure every custom creation felt like a natural part of our brand language.
75%
Reduction in Production Time
without sacrificing quality, and actually improving on it
Social Media
Growth
providing the Brand team with consistent, engaging visuals
Training for prompt writing
Partnered with a fellow designer to mentor the team on AI prompt logic, building a reference library and guides to eliminate trial-and-error and accelerate adoption.
Beyond the website and mobile app, these icons were a daily staple for the content team’s infographics. Sometimes that meant creating custom icons on the fly to match the set, which I loved because it really let me stretch my creativity to solve new visual puzzles. I also teamed up with other designers to brainstorm ideas and QA’d their work to make sure every custom creation felt like a natural part of our brand language.
Training for different tools
Eliminated tool-choice paralysis by mapping unique platform strengths to creative workflows, empowering the team to select the optimal AI tool for any desired output.
Beyond the website and mobile app, these icons were a daily staple for the content team’s infographics. Sometimes that meant creating custom icons on the fly to match the set, which I loved because it really let me stretch my creativity to solve new visual puzzles. I also teamed up with other designers to brainstorm ideas and QA’d their work to make sure every custom creation felt like a natural part of our brand language.
Training for accuracy
Standardized AI quality control by teaching the team to spot technical glitches and apply manual or LLM-based fixes, ensuring high-speed output never compromised brand quality.
Beyond the website and mobile app, these icons were a daily staple for the content team’s infographics. Sometimes that meant creating custom icons on the fly to match the set, which I loved because it really let me stretch my creativity to solve new visual puzzles. I also teamed up with other designers to brainstorm ideas and QA’d their work to make sure every custom creation felt like a natural part of our brand language.
